IP Targeting

IP Targeting 

Serving Digital Ads to certain households

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We're providing the ability for our clients to use digital display ads in an easy to understand format.
  • No click charges.
  • No emails to manage.
  • No keywords to figure out. 
We can take offline data such as subscription lists, registered voter lists, customer databases and turn them into IP addresses and post digital ads at their house. Then you can begin serving dynamic display or video banner ads using the IP address directly to your client and increase your exposure of the campaign with these additional touch points. Our tech is 100% cookie-free and connects with real people at an unparalleled accuracy. Eliminate waste from sending ads to or paying for fraudulent traffic.

How IP Targeting Works

1. Send us your client (or prospect) list or we can generate a list for you.

2. We'll add their IP addresses whenever available (typically 50-60% are matched)

3. We'll place banner ads on all of your client or prospect's devices at their location.. These are a great way to support your mailing project, but can also be used independently.

The ads reinforce your brand and drive traffic to your store or website. Those additional touches typically result in higher revenue. 

Advantages over traditional ways to digital targeting - no cookies required.

vs Geo-Targeting: delivering ads based on location

  • More targeted since only the people you want to target will be hit
  • No advertising to bots
  • Firm cost: per ad, not per click

vs Adwords: ads displayed during a search 

  • No search is required to receive the ad
  • No bots
  • Firm cost: per ad, not per click

vs Retargeting: ads displayed after a website visit

  • Does not require them to visit your site first
  • Does not use Cookies
  • No bots
  • Firm cost: per ad, not per click

vs Geo-Fencing: posting ads to mobile when they enter an area

  • Does not require them to be in your area
  • Does not require Location Services turned on
  • Higher accuracy
  • Firm cost: per ad, not per click

Contact us

And we’ll get right back to you.

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